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Brij Region Set for ₹30,000 Crore Development Plan by UP Government

A comprehensive ₹30,000 crore action plan has been unveiled for the holistic development of the Brij region, aiming to revive its spiritual and cultural heritage. [12, 13, 14]



The Brij Region is set for a major change as the UP Government gets ready to put ₹30,000 Crore into a big effort to make things better. This huge money push aims to bring new roads, more houses. many jobs, improving daily life for everyone in the area. This essential step shows a strong move to help the region grow and become a better place for its people.

Making a Big Plan for the Braj Area

The Uttar Pradesh government has set out a large-scale plan to bring many changes and improvements to the Braj region. This plan involves a big sum of money, about ₹30,000 crore. The main idea is to make the area’s holy sites better and to improve things for people who visit them and those who live there. This news was shared by Uttar Pradesh Chief Minister Yogi Adityanath on Saturday, August 16, 2025, during the Janmashtami celebrations in Mathura.

The Chief Minister said, “Our government is committed to respecting the feelings of holy people and to making the Braj region richer. We are making those works possible, which were once thought to be impossible.”

The plan aims to connect vital pilgrimage places like Mathura, Vrindavan, Barsana. Gokul. These places are deeply linked to old stories and beliefs from a time called Dwapar Yuga. The goal is to bring back the old spiritual feel of the area and to add modern comforts for all visitors.

What the Money Will Do

The large sum of money set aside will be used for many kinds of work across the Braj area. The main focus is on making travel easier, improving holy spots. setting up basic services for people. This includes things like better roads, clean water. more power.

Along with the ₹30,000 crore main plan, the Chief Minister also started work on or opened 118 smaller projects that cost about ₹646 crore. These smaller projects are directly for Mathura-Vrindavan and focus on the same goals of improving the area for people and pilgrims.

Why This Area Is essential

The Braj region holds a very special place in the history and beliefs of India. It is known as the land where Lord Krishna spent his childhood. Places like Mathura (his birthplace) and Vrindavan (where he grew up) draw millions of people from all over the world every year.

Chief Minister Yogi Adityanath said that Mathura shows 5,000 years of old history and deep faith. He noted that on Shri Krishna Janmashtami, people from all parts of India and the world come together in devotion. He added that Lord Krishna lives in every bit of Mathura’s holy ground.

The large number of visitors, sometimes reaching up to five lakh on special days, shows the great importance of this area. But, this also means that the area needs strong services and good management to handle so many people safely and comfortably. Past events have shown the need for better crowd control and more facilities.

Voices from the People

The news of this big plan has brought different thoughts from local people and leaders. Many are hopeful that the new work will bring good changes and better lives. They believe it will make the area more welcoming and boost local trade.

Mathura Member of Parliament, Hema Malini, welcomed the budget money for projects like the Banke Bihari corridor. She said, “The path will make things easier at the temple and make visits more simple for people on their holy trips.”

But, some groups have also raised questions about certain parts of the plan, especially regarding changes around very old temples. For example, there have been discussions about the Banke Bihari corridor project in Vrindavan. The government has made it clear that there is no plan to take over temples. rather to improve how people can reach them and the facilities around them.

Shyam Bahadur Singh, CEO of Uttar Pradesh Braj Teerth Vikas Parishad, stated, “There is no plan to get 197 temples, including the Banke Bihari temple. The number was taken from a court paper where a judge listed 197 temples that had legal fights. It is being misunderstood.”

How the Work Will Move Forward

The Uttar Pradesh government is looking at past successful big plans in other holy places to guide this work in the Braj area. The Chief Minister has often pointed to the good changes seen in Kashi Vishwanath Dham and the big Ram Temple in Ayodhya as examples of what can be done.

The plan for the Braj area is designed to be a “master plan,” meaning it will guide long-term work through different stages. This phased way of working means that the money will be given out over time, as different parts of the plan are put into action.

Kind of Work Main Focus
Better Roads and Paths New bypasses, wider roads, paths for walking around holy places (parikrama marga).
Holy Place Care Cleaning kunds, making temple entrances better, general area care.
Visitor Services Building new rest spots, restrooms, special centers for visitors.
Water and Green Space Cleaning the Yamuna River, protecting nature, making the air cleaner.
Safety and Order Improving ways to manage crowds, especially during big events.

The Uttar Pradesh Braj Teerth Vikas Parishad (Braj Pilgrimage Improvement Council) is one of the main groups helping to make sure these plans are carried out. They work with local leaders to make sure the work moves ahead.

What Lies Ahead

The government has said that money will not stop the good work in this holy land. The aim is to make the Braj region a top place for spiritual travel and a center for cultural life, just like other major holy spots in the state.

Officials believe that improving the area’s basic needs and visitor comforts will bring more people, both from India and other countries. This is expected to bring more money into the local area and create more jobs for people who live there. The plan shows a strong focus on keeping the area’s rich history and holy nature while also adding modern comforts for everyone.

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